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Showing Posts In "Copywriting" Category

The World Above the Fold: How it all affects SEO

Above the fold is anything that the user see on the webpage without scrolling down. It is important to optimize the above the fold because the first impression of your visitors to your website will greatly depend on this. Are they going to stick or leave right away? Above the fold content is a great way to impress your audience ...

Breaking Down Content Marketing (Introduction)

Takeaways: Content Marketing starts with how you write. Through your content, you should be able to pierce through the emotions of your readers.

How to Write Powerful Outlines and Why you should give a Fluff

Takeaways: Brilliant ideas fly away that’s why it is advisable to write an outline to keep your ideas organized. Avoid freely typing your ideas on a blank page because chances are, you’ll have to keep editing your work or re-write the whole thing. Knowing your readers is an excellent way of knowing how to write your article.

Principles on How to Produce Engaging Headlines

Takeaways: Keep your headline as short as possible without sacrificing creativity and accuracy. Your headline should contain the primary substance of your story. Your headline should empathize with the need of your readers. Add hype to your headline but avoid overdoing it. Only make promises you can deliver.

Why Constructing Quality Headlines should be a Priority

Takeaways: Writing a headline should be the foremost practice off anyone who wishes to write a blog post that will be identified by its reader. After establishing on how to write headlines, the next step to take is to discuss how we can write engaging headlines.

Guest Posting (writing)

Takeaways: Guest Posting is one of the most powerful linkbuilding techniques. For you to be able to guest post in a certain blog, you have to do link prospecting or creating a list if blogs where you want your work to be published. The next thing you need to do is build relationship with the webmaster. Liking his ...