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Competitor Research

Takeaways: Competitor research plays a significant role in tactical planning over competition. In SEO, a company’s competitors can be divided into two major categories: Business competitors and Search competitors. Business competitors are your product competitors. They are selling the same product as yours but your prices might be different. Search competitors will compete for the same keywords ...

Getting More Engagement from Facebook Fans

Takeaways: Get people read your content through creating open loops in your posts. These open loops give hints but don't obviously state your post. Launching contest in your Facebook page increases the engagement with your fans. It is very important to consider time in posting your content.

Analysis of Competitor’s Business and Website

Takeaways: Understanding how competitors offer and market their product is an essential advantage for any self-respecting marketer out there. Studying your competitor's strategies can help improve your business, processes, and help you make important pivots in your own strategy as well. Using certain applications should help you monitor and understand your competitors efficiently.

Can Infographics Affect SEO

Takeaways: Infographics can be optimized by using the right keyword in the alt text area. Inofgraphics can generate backlinks, improve your brand's credibility and increase conversions. If done right, Infographics could improve the overall user experience for your readers.

Competitive Analysis of Keywords

Understanding keywords for your business could provide valuable information to improving the strategy for your business. Knowing how competitive your keywords are will give you insight on how you could optimize your keywords.

Google Alerts

Google alerts allow SEOs to monitor specific keywords, topics that are trending, online mentions of you or your competitor's brand. It provides direct line to relevant content that appears in the web. Google alerts can monitor your website for suspicious activity and take appropriate action before real damage is done to your page ranking and band's reputation. ...

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