It is said that around 60% of marketers plan to increase spending on content marketing for this year. Fresh and engaging content for highly specific audiences is said to create more opportunities for niche publishers in the affiliate marketing world.
Would love to see the resource where you got the statistic.
In any case, I think that content marketing is gaining tons of traction as a subcategory of the digital marketing world. Companies left and right are getting advise from their in-house digital marketers that this is the new way to go.
If social media marketing saw a huge rise in budget increase, it’s not far that content marketing will likewise see it this year.
Yes it can be but you known my teacher said once that the E-commerce site are very popular and if someone wants to purchase something that he will directly go to the eCommerce site instead of reading the article from your site and then go for purchasing.