“Any marketing strategy that’s receiving investment, either internally or via an outsourced team, should demonstrate its value.”

semrush.com

“Website loading speeds are one of the most important ranking factors and it highly affects user experience as well. If it takes minutes before your main content loads, it is a bad experience for the user. “

seo-hacker.com

Adjusting Featured Snippet Answers by Context

“This patent is about processing question queries that want textual answers and how those answers may be decided upon.“

seobythesea.com

“Through the use of the most advanced AI, they’re (Google) able to improve their crawling, indexing, and delivering of information contained in the world wide web to bring the perfect and most relevant search results to the users.”

seo-hacker.com

SEO Is Not an On/Off Switch — Whiteboard Friday

“When business is struggling, budgets are tight, and resources limited, your company might be tempted to cut back or cut off SEO efforts to save time and money until things stabilize. But halting SEO altogether — even for a short time — is actually a bad idea, as it means more work for you and your business in the long run. “

moz.com

“…explore how Autocomplete’s predictions are automatically generated based on real searches and how this feature helps you finish typing the query you already had in mind. We’ll also look at why not all predictions are helpful, and what we do in those cases.”

blog.google

The Mechanics of E-A-T: How Google Patents Can Help Explain How E-A-T Works

“While we don’t know all the ways E-A-T impacts search, looking at Google patents can give us an understanding of what Google’s algorithms are capable of.”

searchenginejournal.com

17 Untapped Ways to Find New Content Ideas

“I’m going to show you 17 little-known ways to find GREAT content ideas. In fact, finding untapped content topics is one of the main reasons that my blog now brings in 519,977 visits per month”

backlinko.com

“Any piece of data is important if you want more people to download your PDF files from your website. Luckily, Google Tag Manager makes it easier for webmasters to track PDF downloads across their websites and collect data using Google Analytics.”

seo-hacker.com

“We’ve made tremendous progress over the past 22 years, making Google Search work better for you every day. With recent advancements in AI, we’re making bigger leaps forward in improvements to Google than we’ve seen over the last decade, so it’s even easier for you to find just what you’re looking for.”

blog.google