Archives for 2017

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Growth Hacks Top 10

October 2, 2017 Leave a Comment

	How to Find Any Email Address: The Complete List of Tactics (2017 Edition) “Last month my team found 10,359 email addresses. I’m not kidding. We do a helluva lot of contact gathering for our client’s outreach campaigns.” seosherpa.com

	So You Want to Build a Chat Bot – Here’s How (Complete with Code!) “You’re busy and (depending on effective keyword targeting) you’ve come here looking for something to shave months off the process of learning to produce your own chat bot.” moz.com

	Google Ranking Factors & Quality Rating Criteria in 2017 “I think a special mention should go to Bill Slawski who does a great job of analysing SEO related patents (who I might owe joint writing credit for this article). I did not want to send people directly to the patent application site, and Bill deserves the link(s) I think.” hobo-web.co.uk

	Too Many Links: Strategies for Disavow & Cleanup “Easily one of the worst jobs in SEO is the link clean-up and disavow process. Removing links is one of those tasks that seems almost counter-intuitive and to make matters worse it’s caused by one of two situations.” searchenginejournal.com

	A Robot Named Heliograf Got Hundreds of Stores Published Last Year “Robots are taking our jobs, no doubt about it. Just in the past year we’ve seen barista robots, fast-food robots, pizza delivery robots, and even a robot conducting a symphony orchestra. But robots can’t replace journalists, right?” digitaltrends.com

	New Theory Cracks Open the Black Box of Deep Learning “A new idea called the “information bottleneck” is helping to explain the puzzling success of today’s artificial-intelligence algorithms — and might also explain how human brains learn.” quantamagazine.org

	Google: Top Ranking Factors Change Depending on Query “Google’s Gary Illyes has clarified a misunderstanding about ranking factors. Contrary to popular belief, Illyes says there are no top 3 ranking factors that apply to all content. Top ranking factors for a web page will change depending on the query used to find it.” searchenginejournal.com

	SEO Hacker’s Content Strategy for SEO “In today’s online landscape, an effective SEO content strategy is what most SEO professionals yearn for. But where do we find it? Is there a blueprint for an effective SEO content strategy that would improve your SEO indefinitely? Yes, there is.” seo-hacker.com

	Cognitive SEO Keyword Tool & Content Assistant Review “Before I start my review, I’d like to invite you to try out CognitiveSEO for yourself! You can check out the tool with this special link. Anyway, let’s get started!” seo-hacker.com

	SEO Competition Analysis Guide + Tools “SEO Competition analysis is an essential aspect of any SEO campaign. Aside from your link building campaign, content writing and publishing, and keyword research, you must be mindful with how your competition performs in the online landscape.” seo-hacker.com

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Growth Hacks Top 10

August 31, 2017 Leave a Comment

	Google is Forcing you to Switch to HTTPS by October or Lose Rankings “You see, earlier today, Google sent out emails to Search Console users received an ultimatum from Google: ‘Switch to HTTPS, or suffer’…” seo-hacker.com

	Phrase match is dead. Long live phrase match! “Reports of the demise of phrase match have been greatly exaggerated, finds contributor Steve Cameron. It turns out that there are certain situations in which it comes in pretty handy.” searchengineland.com

	Best Conversion Rate Optimization Tips to Boost Conversions by 49 CRO Experts “Every type of business uses some common metrics to measure their performance. If you have a business website, for instance, the traffic you drive to that site will be among the important performance metrics.” shanebarker.com

	Why You Should Kill Gated Content Once and for All “Gated content isn’t dead. It’s just dying. A slow, drawn-out, exceedingly painful death.It will always be around in one shape or form. It will always serve a purpose.” searchenginejournal.com

	How Tony Robbins Generates 1,000,000 Website Visitors Per MonthHow to Use Content & Social Selling to Make More Sales “Whether you’re a Tony Robbins fan or a Tony Robbins skeptic, with over one million website visitors per month* you can’t deny he’s done well for himself online.”* sumo.com

	The Voice Playbook – Building a Marketing Plan for the Next Era in computing how to Move From Paid Search to Facebook Ads “This post serves a dual purpose: it’s a practical guide to the realities of preparing for voice right now, but equally it’s a rallying call to ensure our industry has a full understanding of just how big, disruptive, and transformational it will be — and that, as a result, we need to stand ready.” moz.com

	Why Content Is King and How It Can Benefit SEO “Content creation & marketing and SEO has always been hand in hand when it came to the pursuit of online success. However, not many realize that there is a complicated line between them. More specifically, how content fits in the overall scheme of SEO.” seo-hacker.com

	I Increased Webinar Attendance by Doing This One Thing “Currently, more than 60% of marketers are using webinars as part of their content marketing strategies. Webinars have exploded in growth over the past few years. And more marketers are starting to take advantage of them.” neilpatel.com

	Google reportedly offered $30 billion to acquire Snapchat “Nerdy Google has failed at social time and time again, so it considered buying teen sensation Snapchat. The search giant held informal talks with Snap and floated an offer of $30 billion in 2016 before Snap’s last funding round, and just before its IPO this year, according to Business Insider’s Alex Heath. That offer was apparently an open secret inside Snap, and was on the table after the IPO, too. techcrunch.com

	Google Search Console Tutorial Part I: Search Appearance “Ever since the rebranding of Google Webmaster Tools in 2015, the world was introduced to Google Search Console. After its introduction, the SEO industry has used it in a variety of ways. From backlink checks to the implementation of 301 redirects, Google Search Console could definitely help your campaign. However, not a lot of people can understand each and every function of Google Search Console.” seo-hacker.com

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Growth Hacks Top 10

August 1, 2017 Leave a Comment

	A Panda Patent on Website and Category Visit Durations “I pointed out that Google search engineer Navneet Panda, whom the Panda update at Google was named after had worked on a few patents that focused upon high-quality search results.” gofishdigital.com

	With its new feed, Google is preparing for the end of search “The update is a huge deal for a couple of reasons: First, it will be the most radical change to Google’s famously simple home page since 1996, or at least since its big push behind Google+, which began in 2011 and has since been deemed a failure. It also positions Google to compete directly with the Facebook News Feed, which generally provides the same type of information like sports scores, viral videos, and news.” mashable.com

	SEO case study: Zero to 100,000 visitors in 12 months “You need more traffic. More visitors on your site means more impressions, more signups, more purchases — more revenue. But how do you capture more traffic from search results that are becoming more crowded, more diverse, and evolving in the way they are delivered? With SEO, of course!” searchengineland.com

	10 Google Analytics SEO Hacks That You Need To Know “You might think that Google Analytics (GA) has no value to your SEO efforts because it hides your precious keyword data. Wrong. This post provides my 10 favorite Google Analytics SEO hacks that save time, money and drive awesome insights.” matthewwoodward.co.uk

	How to Use Content & Social Selling to Make More Sales “The ultimate goal of all marketing is to generate sales.” searchenginejournal.com

	How to Move From Paid Search to Facebook Ads “Paid search practitioners are increasingly being asked by their clients to run Facebook Ads campaigns. In addition, PPC pros who haven’t yet explored the platform are expressing greater interest than ever in learning about Facebook Ads.” searchengineland.com

	The Lazy Writer’s Guide to 30-Minute Keyword Research “’You, a content marketing ninja, are able to wield immense SEO reach with your content in ways most SEOs (cough* like myself) can only dream of.”* moz.com

	6 Off-Page SEO Strategies That Will Rank You on Page One of Google “Not all links are created equal. That means that you can’t just focus on getting the most links possible. Instead, you need the best links possible.” neilpatel.com

	Pinterest A Spam Tool For Google’s Organic Results? “The ongoing WebmasterWorld thread has ongoing chatter about Google ranking shuffles but there is now a new uptick in complaints about Pinterest ranking very well in Google. Some people are saying that Pinterest is pulling a Wikipedia and taking over a lot of the top search results in Google.” seroundtable.com

	TUTORIAL: Why You Should Target Long-Tail Keywords “Having a long-tail keyword strategy has always been an undertaking that numerous SEOs try to avoid. Most of them think that it is too time-consuming hence a waste of time…” seo-hacker.com

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Growth Hacks Top 10

June 30, 2017 1 Comment

	Email Outreach Tips: +22 Link Building Email Templates Content-based and relationship-driven links are apparently the ones that make a huge impact in today’s digital marketing (not just SEO). kaiserthesage.com

	The Periodic Table of SEO Success Factors: 2017 Edition now released “Search Engine Land’s Periodic Table of SEO Success Factors has been updated, with its fourth edition now available. It sees factors related to mobile, direct answers and site speed increase in importance. Factors related to search history have decreased.” searchengineland.com

	20 Best Blogs for Learning SEO in 2017 “Your knowledge will depend on a source that you’re using to gain it. When it comes to SEO, things tend to get technical. This is precisely why you need to rely on authoritative blogs to instill that knowledge into you.” niksto.com

	19 Experts Share their Advice on the Best SEO and WordPress Plugins “Search engines are still major sources of traffic for most websites. Even though we live in a fast-paced world, where everything is constantly changing, one thing remains the same – investing in SEO still pays off. It’s something that every single person, brand and business which operates online should think about.” fourdots.com

	REVEALED: How Google Unexpectedly Uses Your Meta Descriptions “Google is the number one authority when it comes to everything Search Engine Optimization – which makes sense because they make the rules. Because of their role in the community, it is a rare occurrence for Google to straight-up talk about how their search engine works – and that’s exactly what they did recently.” seo-hacker.com

	Paint by Numbers: Using Data to Produce Great Content “It’s not every day that I write about content. To be honest, it’s probably a once-a-year kind of thing. I will readily admit that I’m a “links are king” kind of SEO, and have been since starting in this industry more than a decade ago.” moz.com

	6 CRO Mistakes You Might Be Making (And How to Fix Them) “’You just ran what you thought was a really promising conversion test. In an effort to raise the number of visitors that convert into demo requests on your product pages, you test an attractive new redesign on one of your pages using a good ol’ A/B test. Half of the people who visit that page see the original product page design, and half see the new, attractive design.” moz.com

	How to Hack YouTube SEO – 26 Tactics for Gaining Top Results “When you think of SEO, you probably think of Google. It’s easy to understand why. Google is the most powerful search engine, period. But that doesn’t mean it’s the only search engine. Content marketing isn’t a new strategy anymore, and as every corner of the web fills up with content, marketers increasingly need to prove ROI and drive revenue.” neilpatel.com

	The Worst Thing About SEO Is… “There is a thread at Reddit discussing what the worst thing about SEO is. John Mueller of Google posted about it on Twitter saying the thread seems to imply that the worst thing about SEO is SEO. Are you insulted?” seroundtable.com

	Earn Links from Influencers with 3 Simple Tactics “Have you ever wondered how people get noticed by their idols? By influencers that normal people can only look up to from afar? Well, wonder no more. Here’s a little secret strategy that I myself used when I was just starting out and it’s worked out well for me so far.” seo-hacker.com

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Growth Hacks Top 10

June 1, 2017 Leave a Comment

	How to Get 260.7% More Organic Traffic in 14 Days (New Strategy + Case Study) “Today I’m going to show you a new strategy that boosted my organic traffic by 260.7% (In 14 days). This strategy also led to a flood of visitors from Twitter, Facebook and blogs. The best part? I didn’t need to publish any new content.” Backlinko.com

	The 14 Best Blogging Tips from Experts Around the World “We’ve sent out emails to our favorite bloggers and asked them a simple question: What was the one change you made to your blog which helped skyrocket the traffic you were getting? So, here are all the best blogging tips & techniques that our blogging experts have mastered. Enjoy!” dealfuel.com

	How We Went From Getting 80 Sites Penalised To Scaling True White Hat Link Building “The bread and butter of any self-respecting online marketer. If you aren’t building links, you’re doing something wrong.” authorityhacker.com

	Google Warns: Don’t Do Article Creation For Links “Yesterday, Google published a blog post named a reminder about links in large-scale article campaigns. Truth is, there is absolutely nothing new about what is written there.” seroundtable.com

	Your Rankings Won’t Improve Until You Try These Techniques “This happens more often than a seasoned SEO practitioner would think: They exert all their efforts into making sure that their strategy is top-notch, white hat, and is used by many; only to garner little, to no results. Why does this happen though?” seo-hacker.com

	8 Can’t-Miss Off-Page SEO Strategies to Build Your Online Reputation “Off-page SEO is the act of optimizing your brand’s online and offline footprint through the use of content, relationships, and links to create an optimal experience for prospects and search engine crawl bots.” moz.com

	How to Read Google Search Console Crawl Stats for Maximum SEO Power “’I’ve been in digital marketing for more than 10 years now. I’ve heard thousands of people say, “SEO is dead!” – yet it continues to thrive” neilpatel.com

	How to use SEO to influence B2B Buyers at Every Stage of the Buyer’s Journey “Content marketing isn’t a new strategy anymore, and as every corner of the web fills up with content, marketers increasingly need to prove ROI and drive revenue.” searchengineland.com

	Advanced SEO Techniques to Improve Your Site Traffic “Understanding and meeting your target audience’s needs can considerably increase your site’s traffic and your overall conversion rate. Evidently, there are thousands – or even millions – looking for your website, even if you do not know it.” seo-hacker.com

	Tackling Tag Sprawl: Crawl Budget, Duplicate Content, and User-Generated Content “Alright, so here’s the situation. You have a million-product website. Your competitors have a lot of the same products. You need unique content. What do you do? The same thing everyone does — you turn to user-generated content. Problem solved, right?” moz.com

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Growth Hacks Top 10

March 31, 2017 Leave a Comment

	Effective SEO Techniques that Work in 2017 “In today’s rapidly shifting world, SEO techniques can change on a dime—and the worst part is that you might not even know it. Hacks that could have won you a front-page result as recently as 2016 are not only obsolete now, but they may even hurt your website’s rankings.” singlegrain.com

	19 Experts Reveal Their Top Tips For First Year Bloggers “Your first year of blogging is like scaling a sheer rock face. Your biggest enemies are going to be fear and self-doubt.But everyone was once a first year blogger, even the experts.” robpowellbizblog.com

	How we Hijacked Google’s SEO Guide Search Rankings “I wanted to share some notes on an experiment my agency performed recently, which resulted in Google believing our website was the canonical version of their own search engine optimization starter guide PDF — and ranking us in place of their own content for “search engine optimization” and thousands of other phrases.” searchengineland.com

	Expert Interview Series: Sean Si “I wasn’t really trying to stand out. Truth be told, I was simply a guy trying to write my heart out for what I believe in. Nothing more, nothing less. I was just amazed that what I wrote resonated with people and up to today God and You has more than a thousand readers a day.” digitalinbound.com

	Google to Further Dilute Exact Match in AdWords; Will Ignore Word Order & Function Words “On Friday afternoon, Google announced another change to the way exact match targeting works in AdWords. Matching for close variants — plurals, typos, abbreviations, adverbs and so on “ searchengineland.com

	The State of Searcher Behavior Revealed Through 23 Remarkable Statistics “One of the marketing world’s greatest frustrations has long been the lack of data from Google and other search engines about the behavior of users on their platforms.” moz.com

	Top 5 Strategies That Will Boost Your Website’s Conversion Rates “Every effort you invest into the design and promotion of your website has to do with the goal of generating more sales.” seo-hacker.com

	Google “Fred” Update: Big Google Algorithm Update Links Related “As you know, yesterday I posted about the big Google algorithm ranking update and it seems to be getting a lot more attention this morning as SEOs and webmasters dig into their rankings and traffic this morning.” seroundtable.com

	5 Basic Ways to Build a Serious Lead Generating Website “While many businesses are eager to simply get a website up and running, not a lot of them actually invest the necessary time to first build a solid marketing strategy foundation.” semrush.com

	Skyrocket Your Social Shares With Help From Top Influencers “When people think of blogger outreach they automatically think about reaching out to get social shares for their content! This is so last year! If you want to get a share from an influencer then you need to go over and above. You are in luck though because I am going to show you how not to sound like a sleazeball.” onemanwiki.com

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Growth Hacks Top 10

February 28, 2017 Leave a Comment

	What I learned Growing an 8 Figure Business “Sumo has grown massively in the past 12 months. Our team has more than tripled in size (now 40 people), and our revenue hit eight figures for the first time ever. I don’t say this revenue number to brag. It’s been a tough journey filled with TONS of mistakes and failures along the way. I want to show you how I got here so you can do it for yourself No matter where you’re at in your own journey, whether you’re going from zero to $1— or $100k to $1m — you’ll be able to take some of these learnings to help grow your own business.” okdork.com

	Growth Hacking Strategies for 2017 Recommended by the Pros “Even though growth hacking has only been around for a few years, but now it’s one of the inclined terms in the tech world. Every startup is looking for growth hackers. Because, they too want to grow fast, and get millions of users and dollars in revenue.” crazyengage.com

	Anti-Piracy Code to Be Implemented by Google “Google has been doing their best to fight the outbreak of fake news. In line with this, Google with the cooperation of the other ‘big’ Search companies is nearing the completion of an agreement that aims to implement anti-piracy measures for search results. The code is essentially a means to purge the presence of links that violate copyright, or the law in general.” seo-hacker.com

	SEO Mythbusters : Top Marketers share the most counterintuitive SEO truths “The internet today is overwhelmed with tons of DIY SEO tips and tricks. What might be even worse, there are countless case studies that show how great some particular tactic worked for a single website.” ahrefs.com

	Alphabet’s bets beyond search are starting to pay off “Google reported mixed earnings for its fourth quarter today — but we’re starting to see some flashes of improvement in its “other bets” category, which is where it stuffs pretty much everything that lives outside of Google proper.” techcrunch.com

	How to Create Content That Keeps Earning Links “Everyone talks about the long-term benefits of using content marketing as part of a link building strategy. But without the right type of content, your experience may be that you stop earning links as soon as you stop doing outreach.” moz.com

	Proximity to Searcher is the New #1 Local Search Ranking Factor “Have you noticed that a lot of local pack results don’t seem to make sense these days? Almost every time I search Google for a local search term, the pack results leave me wondering, “Why are these businesses ranking?” moz.com

	How Ad Blocking Has Altered Digital Display Advertising “As if ad fraud and viewability weren’t enough to keep the online advertising industry up at night, over the past few years, a new monster has taken their place under the proverbial bed. It’s ugly, it’s mean, and it blocks your ads. While adoption of ad blockers is on the rise, undoubtedly affecting publishers, many wonder if it has, in fact, affected advertisers and ad spending?” semrush.com

	What is Schema? The Beginner’s Guide to Structured Data “Schema (schema.org) is a structured data vocabulary that defines entities, actions, and relationships on the Internet (webpages, emails, etc). This vocabulary makes it possible for search engines to understand the meanings behind subject matter (entities) on the web, and in turn, serve a better user experience for Internet users. As Google continues to build a more semantic web, these markups become increasingly valuable in effective Internet communication.” semrush.com

	Anti-Piracy Code to be Implemented By Google “Google has been doing their best to fight the outbreak of fake news. In line with this, Google with the cooperation of the other ‘big’ Search companies is nearing the completion of an agreement that aims to implement anti-piracy measures for search results. The code is essentially a means to purge the presence of links that violate copyright, or the law in general.” seo-hacker.com

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Growth Hacks Top 10

February 6, 2017 Leave a Comment

	We Can’t All Be Storytellers: Why Creating Great Content Isn’t Enough “Many companies invest thousands of dollars in creating incredible content for their website, blog, or social media accounts. They labor over the words and images, adding in detail and testing headlines. But they never see results. It just keeps costing them money.” yesoptimist.com

	Analysis of 1 Million Backlinks: Udemy (Part 1/10) “We analyzed 1 million backlinks via 10 random sample sets of 100,000 backlinks across 10 different websites from a variety of business verticals to determine how the link metrics from those backlinks would impact gains or losses in organic search visibility.” singlegrain.com

	Top 10 Most-Read Articles on ConversionXL in 2016 “Every year we publish a list of most read articles on ConversionXL that were published that year. The following 10 new posts got the most pageviews in 2016. Starting from number 10 and moving up” conversionxl.com

	8 Predictions for SEO in 2017 “It’s that time again, friends… That time where I grade my 2016 predictions to see whether I’ve got the clout and foresight to get another shot in 2017. This year is gonna be really close, as I was more aggressive last year than in prior ones, so let’s see where we end up, and what I’ve got to say for the next 12 months..” moz.com

	Best SEO Practices to Dominate In 2017 “For this roundup post I asked Sujan Patel, Sean Si, Neville Medhora, Ana Hofman, Bill Slawski, Jayson DeMers, Ron Sela and other experts to share their best SEO practices to dominate in 2017.” semrush.com

	Introducing the Mobile-Friendly Test API “With so many users on mobile devices, having a mobile-friendly web is important to us all. The Mobile-Friendly Test is a great way to check individual pages manually. We’re happy to announce that this test is now available via API as well.” webmasters.googleblog.com

	25 Social Media Marketing Experts On The Career Advice They’d Have Given Their Younger Selves “Careers are tricky beasts to navigate. So many of us go through life unsure of what we want to do, of how to find our life’s ‘purpose’. And now that we’re all practically expected to have our career paths mapped out before we’ve even learnt to crawl, it can sometimes be good to take a step back and find inspiration from those who have done it right.” kubixmedia.co.uk

	How to Create Authentic Hyperlocal Content At Scale “A recent report on national-to-local marketers mentions that, with the exception of email marketing, “enterprise brands are struggling to make digital as effective as traditional tactics and media” for local branches’ ad dollars. With locally focused email newsletters, it’s generally easier to automate locally targeted sales or events. On the other hand, local content is much more essential for local SEO and social media engagement, and this is where enterprise brands have not yet fully conquered the local space.” moz.com

	Pro Tips for Growing your Mobile Ranking Significantly “The best part about SEO is also its worst part. SEO specialists are almost always going in blind especially when Google releases an algorithm update or two.” seo-hacker.com

	Facebook Is Changing How it Ranks Stories in 2 Ways “Facebook is changing the way it ranks stories in the News Feed. The social network is adding and updating signals to its ranking algorithm.” searchengineland.com

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Growth Hacks Top 10

January 10, 2017 Leave a Comment

	59 Marketing Posts You Probably Missed in 2016 (and Need to Read) “This post is intended to highlight some of the best things I read over the last year which, if you haven’t seen already, definitely need to be added to your reading list.” searchenginejournal.com

	Enhancing Property Sets to Cover More Results in Search Console “Since initially announcing property sets earlier this year, one of the most popular requests has been to expand this functionality to more sections of Search Console. Thanks to your feedback, we’re now expanding property sets to more features!” webmasters.googleblog.com

	6 New Year’s Resolutions for the Modern Day Marketer “The New Year is a great time to improve yourself both personally and professionally, break out of your comfort zone, experiment with new ideas, and take on new challenges.” searchenginejournal.com

	SEO Hacker’s Top 10 of 2016 “I believe that this is the perfect opportunity for us to review what we did last year so I will be listing down some of SEO Hacker’s best and most read posts from the past year.” seo-hacker.com

	Reviews Schema Changed to Address Growing Problems with Profanity “Google has recently amended the guidelines for the reviews schema to control and eliminate schema reviews that are deemed to be vulgar and contain profanity.” seo-hacker.com

	81 Experts Share Their Top Assertive Communication Tip: Part 2 “Did you know that in a face to face meeting, 93% of communication is non-verbal? To break it down, body language makes up 55%, tone of voice 38% and the rest, a tiny, 7% is what you say! This is why not only what we say is important, but how we say it. To control both your body language and your speech, first you have to be able to control how you think and react to things, especially conflicts.” acuitytraining.co.uk

	HTTPS Required for Collecting Sensitive Information in Chrome as of January 2017 “Google has cautioned site owners that, at the end of January 2017, Chrome will mark sites without HTTPS as non-secure if they collect sensitive information like passwords and credit cards.” searchenginejournal.com

	Organic Search Party: Our Top SEO Columns of 2016 “Each year brings a plethora of changes to search engine optimization, and 2016 was no different. From the rollout of Accelerated Mobile Pages to the long-awaited real-time Penguin update, the SEO world had a lot of exciting news to digest this year. With the help of our All Things SEO and Link Week columnists, readers were able to stay informed and adapt to these changes as needed.” searchengineland.com

	Hunting Down SERP Features to Understand Intent and Drive Traffic – Next Level “The content on your freakin’ awesome site better be targeting the intent of the searcher. People of the world want different types of content depending on what they search. If you get this right, your content will earn the engagement signals that tell search engines you’re fighting the good fight. The stakes are even higher now. Not only are you battling it out in the organic results, but there are attention-grabbing features that draw clicks away from organic results.” moz.com

	Merry Christmas to All of you SEO Hackers! “There is no 100% definitive way of “doing SEO right” as what we’re doing can also be described as “simply trying to make Google happy” and I don’t think that’s too far off from the mark. Google has reinvented its algorithm so many times this year that it’s become hard to take count. Luckily, I took notes so let’s look back at Google’s 2016 transformation” seo-hacker.com