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Growth Hacks Top 10

 

1

Google did not disclose security bug because it feared regulation, says report

It’s been a rocky summer for big tech: In the past year, Google, Facebook, Twitter, and other technology companies have all testified before various House and Senate committees about their data and privacy practices, the risk of election meddling, and their possible conservative bias, among other topics.

cnbc.com

2

Content Strategy Vs. Content Marketing: What’s The Difference?

“As an industry, we are great at talking about the work — we’re fabulous about sharing technical knowledge and new developments in search. But we’re not so great at talking about how we talk about the work.”

forbes.com

3

The SEO Cyborg: How to Resonate with Users & Make Sense to Search Bots

“SEO is about understanding how search bots and users react to an online experience. As search professionals, we’re required to bridge gaps between online experiences, search engine bots, and users.”

moz.com

4

Google+ Shutting Down: What You Need To Know To Save Your Data

“While it may not have been as successful as its competitors, Google+ still has a dedicated following through the communities that have been established.

seo-hacker.com

5

The Japanese philosophy of Kaizen can reinvent your daily routine

“They discovered a humanizing philosophy driving the manufacturer’s innovation, one that intrinsically motivated workers to change process, procedures, and themselves for the better.” 

flipboard.com

6

The high-risk, high-reward world of selling stuff on Amazon

“Amazon’s scale and open platform have drawn legions of vendors like Kazmi looking to turn cheap goods into a decent living. Amazon doesn’t disclose how many sellers operate on its platform beyond saying “millions,” but chief executive Jeff Bezos wrote in his most recent letter to shareholders that the company added 300,000 in 2017 alone.”

edition.cnn.com

7

Does Author Authority Matter for Your Content and SEO?

“To many of us, it makes sense that Google would value the “EAT” (Expertise, Authoritativeness, and Trustworthiness) of content creators in its quest to judge the quality of content. After all, wouldn’t you rather get medical advice from a properly credentialed M.D. than from some blogger who keeps WebMD open in a browser tab?

stonetemple.com

8

The Powerhouses of the Internet Are Turning Hostile to Websites

“In a system that encourages monopolies, and demands those monopolies increase growth rate and extract ever more revenue (sans caveats or exceptions), we probably shouldn’t be surprised. But, we should be prepared.”

sparktoro.com

9

6 Great Examples of Brands Using Twitter Effectively

“With 46 percent of its American users accessing the app daily and 74 percent of them using the app to get news and information, it remains one of the quickest ways to reach and engage your target audience in real time.”

searchenginejournal.com

10 5 ways ignoring SEO could affect your bottom line

“There’s a common misconception that the financial benefits of SEO are not as clear as say, social media or PPC. But anyone familiar with SEO knows that it is highly measurable and in most cases even better value for money than both social media and PPC..”

searchengineland.com

 

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Growth Hacks Top 10

 

1

Top 3 Viral Marketing Campaigns to Take Inspiration From

Just like a biological virus, a viral marketing campaign spreads from one person to another, resulting in a large number of views, substantial amount of social shares and remarkable brand awareness.

semrush.com

2

Going the Distance – Content Doesn’t Always Mean Instant

“Content marketing promises a lineup of exciting profits, but to see them we have to wait. Adverts, newsletters and other marketing tools get to the client immediately with specific offers, while content marketing works in the background. It’s a constant process that should be implemented into our overall strategy.”

elephate.com

3

As Facebook’s Algorithm Changes, SEO Becomes Crucial

“It’s hard to say precisely to what extent a drop in organic reach for brands and businesses already took place. It seems like a drop in referrals to media-sites did happen. Media sites seem to get more traffic from Google now than from Facebook.”

yoast.com

4

11 Big SEO Challenges You’ll Face in Your Career

“Whether you run a solo operation and personally handle every detail of a campaign for a small number of clients, or oversee a wide roster of projects as part of an agency, there are certain challenges that you will face in the course of your SEO career.”

searchenginejournal.com

5

Woorank: The SEO Hacker Review

“With features like advanced website reviews, competitive analysis, marketing checklist, keyword tool, and site crawl analysis, Woorank aims to bring in more versatility to our diverse variety of SEO tools.” 

seo-hacker.com

6

Zero-Result SERPs: Welcome to the Future We Should’ve Known Was Coming

“Over the past couple of years, I’ve talked a lot about how SERPs have expanded well beyond 10 blue links. What we talk about less is the flip-side, that SERPs are also shrinking. Adding SERP features is, in some cases, a zero-sum game, at the cost of organic results.”

moz.com

7 SEO Is a Long Game — So Focus On Evergreen Content

“There are tons of articles out there promising SEO “hacks” and sure-fire ways to game the system. But short of buying search engine prominence through sponsored listings, the truth is that SEO takes time.

business2community.com

8

8 types of negative reviews Google will remove

“There are a lot of cases where we cannot do anything because the reviews don’t break Google’s review guidelines, but there are also many scenarios where it is likely Google will remove the negative reviews.”

searchengineland.com

9

Google Drops Zero Search Results Experiment

“The experiment, which began last week, was to serve searchers the answer up to half a second faster, especially since most searchers didn’t actually click through to any search results, as the answer box showed the answer most wanted.”

thesempost.com

10

IWD 2018: Eight SEO ladies give their advice on being a woman in search

“Even without the numbers, it’s fairly obvious to anyone who works within SEO that it’s a majority male industry – from the speaker line-ups at events, to the rosters at companies, to the bylines on industry blogs. This isn’t to say that there aren’t plenty of hugely successful and brilliant women working in SEO, because there are. But there are still comparatively fewer of them.”

searchenginewatch.com